Waynesburg University public relations students in PRSSA’s
Firm successfully launched a campaign in September designed to increase
awareness of the hunger needs of Greene County residents and persuade community
members to donate, volunteer and speak out against hunger. Students assisted
the Greater Pittsburgh Community Food Bank to promote Hunger Action Month in
September through a 30 Ways in 30 Days calendar that informs people how to end
the hunger crisis and through the design of fliers placed in Waynesburg
businesses.
One in seven of Greene County’s neighbors struggle with
hunger and it is our mandate as a student-run firm with a mission of serving
the community to help put an end to this crisis.
“When the opportunity arouse for the Firm to help with the
Greater Pittsburgh Community Food Bank we were thrilled at the chance to make
an impact,” said Renee Bamford, firm director. “Waynesburg’s community has
offered so much to the university and as public relations students we want to
make a real impact for a worthy organization.”
Public service announcements were aired on 99.5 The Hive
informing the community as to how they can help end hunger. At Harvey Grange’s
Produce to People, PRSSA’s Firm and 99.5 The Hive aided the food security
partnership by promoting the nationwide Hunger Action Month.
An emergency food drive was held on September 21 outside of
the courthouse steps in Waynesburg that collected more than 10,000 pounds of
food. Firm members designed and distributed handouts informing the community
how to donate through a virtual food drive.
After evaluating the most effective way to inform residents
of the services offered with the Greater Pittsburgh Community Food Bank and
ways to help out, students designed church bulletin inserts that were
distributed to churches throughout Greene County.
“This is only the beginning to a growing relationship,” Bamford
said. “Every day we are developing new ways to help end hunger in Greene County
and we guarantee that a true difference will be made.”
The Firm’s efforts to assist Fighting Hunger in Greene
County continues with the promotion of bringing canned goods to Greene County
polling locations to show the need to solve the hunger crisis during elections.
Well done, firm members! Keep being awesome!
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